Gen Z Data Careers with Lilah Kole

What’s it like trying to build a data career in 2026? Lilah Kole is 26, based in metro Detroit, and has already stacked an impressive resume - from decision science at IPG Media Brands to Power Platform development at Webasto and Agri, with stops at startups and steel companies in between.

Ryan and Aaron sit down with Lilah to get the perspective that most data podcasts miss: what it actually looks like from the early-career side.

Topics covered:

  • Navigating the data job market as a young professional

  • Why networking (not job boards) landed almost every one of her roles

  • AI as a second language - why some peers lean in and others resist

  • The environmental and ethical concerns her generation has about AI

  • Building a content brand around data, tech and finance on YouTube

  • Which social platforms actually matter (YouTube > everything)

  • Generational differences in workplace culture and professionalism

  • Advice for early-career data people who are struggling right now

  • Wayne State, Detroit pride, and the hustle culture that shaped her career

Lilah’s take: “The people who avoid emerging tech and aren’t willing to learn about it are the ones who get left behind.”

Find Lilah on YouTube and LinkedIn - just search Lilah Kole.

Next
Next

Why “I’m a Data Person” Isn’t a Career Anymore